© Copyright 2004

 

APRIL, 2004

FINANCIAL AMBASSADORS MAKE MORE MONEY!
Forrest Wallace Cato, RFC

Your desired self-image as a financial services advisor should also be the image all others have of you. As Dr. Napoleon Hill makes clear in his famous works on success attainment, you need, and should have, a strong self-image based on integrity. The image your "publics" have of you should be the same as your image of yourself.

 



Your Body Speaks Volume, But
Do You Know What It Is Saying?

Anne Warfield
Just the other day a sales person told me she would do whatever it took to make me happy and that really ticked me off! Why would that be? Shouldn't I be thrilled that she was offering to do whatever it took to make me happy? No, because the words didn't match her body language.



Get Coached Now!
Ed Morrow, CLU, ChFC, CFP, RFC
Great athletes thrive on coaching - because the job of the coach is not to perform, but to help the athletes identify and make those small adjustments that are the difference between victory and defeat. For financial advisors, coaching often represents the difference between modest performance and success - or perhaps between success and maximum over-achievement.



"Do Not Call"?
3 Reasons Not to Worry

Bill Bachrach, CSP
The "Do Not Call" legislation was prompted by telemarketers interrupting people who were working on deadline, eating dinner, doing other things they didn't want to stop doing to talk to some stranger about something they couldn't care less about--what the rude so-and-so wanted to sell them. But the person who picked up the phone used to have little recourse other than to hang up.



The Smooth and Elegant
Art of Juggling

Thomas W. McKee

For years I used to take all of my managers' problems by saying to them, "Let me think about it and I ll get back to you." About ten years ago I began to give those balls back by saying to them, "Try to think of three possible solutions to that problem and then pick what you think is the best solution."


Money Talks:
How to Use Public Speaking to Attract Clients

By Steven Van Yoder
Speaking is a marketing strategy you can immediately embrace to get in front of potential customers. Speaking puts you within handshaking distance of your best prospects, many times helping you close sales before you leave the room.

 


How To Capture Your Share Of The Market Through Value-Based Selling
Bill Brook

Though the economy appears to be rebounding, many investors are still feeling the sting of having lost hefty percentages of their savings. Lower interest rates and returns on traditionally low risk investments put investors in a vulnerable position where they may feel the need to "catch up" to where they were a few years ago.


Ask, Believe, Receive, Thank You
Charli Williams

Lisa fills her work schedule by thinking of a client, knowing they need to see her, and penciling their name into open spaces in her calendar. When they call for an appointment, her secretary inks in their name. She has developed excellent Intuition.


The People Puzzle
Dr. Tony Alessandra

One of your most valuable skills in any business is the ability to "read" people. The people you interact with each day send you signals on how to work with them most effectively. If you learn what to look and listen for, each person will tell you exactly how to treat him effectively.


Now Hear This!
Stan Hustad
You need to hear this - If you want to be successful today you will have to learn how to market you. If you are seeking to market your company or the products they provide, you are on the wrong side of business history and the marketing equation. Good clients buy you. You can be fully committed to a good company and you can believe powerfully in the products you offer - but you must market you. The best way to start marketing you and your business is to be a better you.




Don't Wait for Tax Time to
Look at the Bottom Line

C.J. Hayden, MCC
A curious thing happens to entrepreneurs in the spring of every year. They wake up one day and realize they had better figure out how much money they made last year so they can pay their taxes. But wait, shouldn't a business owner already KNOW how much money he or she made last year, last quarter, or last month?