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Relieving
Client Pain: The After Tax-Season Sales Opportunity
Art Leaffer |
This is the time of year when small business
owners and the self-employed writhe in pain as they write
big checks to the IRS. Like all traumatic events, this one
will stick with them for a while but then the pain will slowly
dissipate - until next year. But while the pain lasts,
they want relief.
That makes the after tax-season an ideal time for financial
advisors who know about an amazing tax-saving vehicle, the
very small business pension plan. This is a case where a little
knowledge goes a long way: these kinds of clients, prospects
and their CPAs have an itch you can scratch. Now is the time
they will listen to a story that promises to save them literally
thousands of dollars in taxes year after year.
This is the story. The very small business
pension plan is a defined benefit plan for the self-employed
or businesses with up to five employees, counting the owner.
The amount of money that can be contributed is not limited
to $40,000 max, as would be the case with a defined contribution
plan like a small business 401-k, profit sharing plan or SEP.
Nor is it limited by the amount of current year earnings.
[The contribution may not be limited by the earnings, but
the deduction is limited to current year earnings]. Instead,
the contribution depends on age, years to retirement and the
average of the three highest years of earnings.
The result: Depending on those three factors,
the client might be able to contribute - and deduct
from income - up to $166,000 or more for 2004. Last
year, a 74-year old business owner contributed $315,000 -
and deducted that amount from taxable income! We are talking
about truly HUGE tax savings - more than enough to get
the attention of most small business owners and independent
professionals making a lot of money and paying a lot in taxes.
Contributions can be invested in virtually
any traditional investment vehicle, from stocks and bonds
through mutual funds and annuities. When the client retires,
he has all the options of any other kind of retirement plan,
including rolling the plan’s assets into a Rollover
IRA. And, of course, contributions to the plan grow tax-deferred
until the client takes a distribution.
A key fact to be aware of is that not everyone
qualifies. For the plan to work, the client should be age
45 or older, typically receive at least $75,000 a year from
the business or occupation and be willing to make a significant
contribution for at least three years.
The really nice thing is that you don’t
have to be a pension expert to make this work. You just need
some prospects. A completely packaged program that provides
all the knowledge and support necessary is available on the
Internet at www.onepersonplus.com.
Versions of the plan are also available through various financial
services firms, including The Hartford, Oppenheimer Funds,
Pioneer Funds, Legg Mason and UBS.
Don’t you think every 45-plus small businessperson who
just wrote a big check to the IRS would be interested in hearing
that story? So would their CPAs -- letting you get closer
to your best referral sources.
This is the right time to take advantage of the after tax-time
blues. Get started on gathering more assets from current clients.
And get a rare opportunity to capture very affluent new clients
by showing them next year’s sunshine.
Leaffer Shapiro LLC
Art Leaffer is co-founder
and CEO.
Art has served as a Director at Charles Schwab, and as Vice
President at both Bank of America and Wells Fargo Bank and
has spearheaded development and supported the launch of many
consumer and business retirement programs. Art's ability to
speak the arcane language of retirement products may be related
to his earlier training in linguistics at the Hebrew University
in Jerusalem and business at San Francisco State University,
where he earned an MBA.
email: art@leaffershapiro.com
voice: 415-492-1777
fax: 415-492-1888
websites:
www.onepersonplus.com
www.leaffershapiro.com
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