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 How
Badly Do You Want It?
by Bill Bachrach, CSP
When I was in my twenties, my buddies and I had all kinds
of dreams for what we'd do together in the future, at a time when
we'd be older, have enough money, and be so successful we could
take lots of time off.
 Incorporate
Humor in Your Next Speech
by Stephen D. Boyd, Ph.D.
You don’t have to be a humorist to use humor in your speech. Humor
will relax your audience and help them remember your material. Use
humor that comes from personal experience. Start with something
short and practice your humor on small groups of people. Don’t preview
by saying “This is a funny story.”
 The
Value of a Newsletter
by Ed Morrow, CLU, ChFC, CFP, RFC
The Value
of sending a newsletter to clients, prospects and other professional
advisors far exceeds the cost. But when queried, many financial
advisors secretly admit that cost is a major element in their decision
not to distribute newsletters. However, in very many cases, cost
is not truly a deterrent, merely a basis for continued procrastination.
YOU
Have To Be A Missionary
by Stan Hustad
When you build your business it's helpful to have a mission
statement. In my book I remind financial advisors that, "a
good mission statement can lead to a great comi$$ion statement."
Such clarity is vital to defining your business, differentiating
you from others, and marketing you.
 The
Role of Positive Thinking On Your Sales Career and Life
by Bill Brooks
Lots of salespeople seem to have forgotten,
or perhaps have never even learned, the many ways that they can
improve not only their sales performance, but their life performance
as well. The future of your sales career may very well rest on the
frame of mind that you have in your daily life.
 If
You're the Weakest Link in the Marketing Chain, You Can Fix It
by Martin R. Baird
As I do marketing programs around the country, I'm repeatedly
asked what advisors are doing wrong. The answer usually is that
they themselves are the weak link. Please don't be offended. I don't
think you're the weak link because you want to be. It happens because
of the system.
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 What
Does it Take to be a Top Administrative Assistant Today
by Jennifer C. Selland
CPBA, CPVA, CAIA, Trimetrix™
It always has been a little ambiguous to figure out what
exactly makes a top-notch Administrative Assistant. Well-Run Concepts
has been conducting research to quantify what is needed in the position
of Administrative Assistant today by defining these key areas: -
Attributes: personal skills or competencies - Values: rewards and
culture - Behaviors: how they do the job.
Financial
Advisors Guideline
For Using E-mail News Releases
by Forrest Wallace Cato, RFC, RFMA, CRR, CPC
Readers of Financial Services Journal (online) daily receive
worthless e-mails. These merely waste your time! Such e-mails often
include the obvious frauds, plus jokes to cheer you, over-promising
advertisements, misleading announcements, simple messages to motivate
you, your Great Aunt Betty's attempts to inspire you with forwarded
e-mails, phony biz ops, pills to improve your sex life, and much
other self-serving junk that attempts to exploit you.
 Outstanding
Leadership Skills
Brad Worthley
Do your employees perceive you as a "boss" or a "leader"?
I have always disliked the word "boss" because I would like
to think that I did not boss my employees around. A true leader does
not have to boss anyone around, because your employees will be more
than willing to follow you out of desire.
 Winners
and Whiners
by Charli Williams
It is time to look at the results you are creating. The feedback I
am receiving from my readers mainly refers to their own responses
- and the responses of others - as to the ease of their success.
 Avoid
the Duds:
10 Strategies for Selecting "The Perfect Speaker"
by Susan Friedmann, CSP
Today, more than ever, the success of meetings relies heavily on the
strength of program content and presentation. Nothing can spoil a
meeting more than hiring the wrong speaker. That’s because speakers
do more than just convey the overall meeting message. You look to
them to provide insights, awareness, and cutting-edge information
in an energetic, motivational, entertaining, and professional manner. |
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