© Copyright 2002

 
Welcome to FSO's newest sponsor!
Since 1984, Bulbrook/Drislane Brokerage, New England's Premier Brokerage Agency, has placed over $6,000,000,000 of insurance with aggressive companies for successful agents. Relationships, expertise, quality service, response, reputation, and integrity propel the process.

Bulbrook/Drislane Brokerage offers everything you need. We welcome the opportunity to share why Bulbrook/Drislane has the products and service for you. Click here to see more reasons why you want to consider them as your MGA.


October, 2002

Is the Center of the World Moving?
by Edwin P. Morrow, CLU, ChFC, CFP, RFC

Twenty-first century Americans still have this U.S. centric view of the world - because we dominate the world militarily and because our cost and standard of living does not seem to depend on either export or import. This domination is primarily technological and educational. It is presumed to be a permanent superiority. We mistakenly believe that our lifestyle and financial strength is unchallenged.


Recruit Your Way to the Top!
by John Boe
Essentially, a sales manager s primary job is to recruit, train, and motivate their sales force. Of these three vitally important responsibilities, recruiting is the least understood and by far the most challenging.

Growth, Profits and Sales Performance... Is It Always Good?
by Bill Brooks
Managing and leading a successful sales organization is not easy. But if certain key principles are kept in mind organizations can grow strategically, flourish in the long term and be a great place for everyone.
Sales 101(.5) -- Just plain "How to Make a Sale"
by Jeffrey Gitomer
Here is the bare-bones list of 17.5 sales elements. These are not just elements to know -- these are elements to implement. These are elements that if executed properly, will lead to a sale.

Achieving Long-term Success
by Kirk Lowe
Like any career, financial services professionals want to be successful, and there are two goals advisors want to achieve in their profession, longevity and growth, although, not necessarily in that order. Success is typically a combination of both of these and although longevity can be achieved through mass marketing and providing adequate advice, growth requires a much more focused and sustained approach.

The Power of a Multigenerational Strategy
by Norm Trainor
Frank learned that his single-market focus left his business susceptible to wild fluctuations. His revenue line tended to mirror the seasonality and cyclicality of his market. Furthermore, his narrow focus meant that his product mix, number of cases and average case size were limited, leaving him with a fragile base upon which to build a business..


Target: Success
by Bill Bachrach

When you ask your clients about their financial goals, do you allow them to rattle off statements like, "Oh, I'd like to be able to retire someday," or do you insist that they give you a date and information about the income they'll need?


A New Approach to Selling Voluntary Benefits
by Hal Sizer, RHU
Once a road less traveled in the insurance industry, the information superhighway has emerged as an important e-commerce vehicle. In the voluntary benefits marketplace, effectively weaving Web resources into traditional business practices can accelerate sales growth without the need to abandon the classic sales approach. Whether you are servicing existing clients or selling to prospects, Internet-based tools can pave alternate routes for your prospects and drive decisions at the customer level.


If You Know How
by Jim McCarty CLU, RHU, LUTCF, RFC
Purveyors of financial products and services tend to have a language of their own. Their jargon, originally developed to communicate among themselves and their business partners, has, unfortunately, spilled over into their sales interviews. In an effort to comply with regulations of "full disclosure" at point of sale, they are now, in many instances, failing to communicate with the client. At a time when the public needs their products and services more than ever, their communication mirrors that of the Navaho Code Talkers.

Coping With Problem People
by Kerry L. Johnson, Ph.D.

In reality, we all know or have to deal with problem people on a daily basis. But how you cope with these relationship killers may well determine how much you get accomplished in not only your job, but also in your personal life.

Opinions Count
by John H. Melchinger
In less than two decades we have moved from the computer age (processing data faster) to the information age (understanding data and trends) and onward into the communications age (sharing information so we can do something productive with it). People want to be heard now more than ever before. Are you ready to hear what your clients have to say, and if so, are you ready and willing to adjust your practice to accommodate your clients' wishes?


Why Negotiators Live Longer
by Ed Brodow

In 1994, I coined the term negotiation consciousness to describe how successful negotiators are assertive and challenge everything. This is the most important trait for any negotiator. To my delight, the scientific community has confirmed a correlation between negotiation consciousness and longevity. What a relief -- I'm going to live longer!


How To Use The Lifetime Profit Value Of Your Clients To Become Massively Successful In Your Insurance Profession!
by Ken Varga
Right now, I'm going to prove to you, with concrete numbers, why your clients are your greatest business asset... and why it's realistic for you to earn at least $10,000 from each one of them over the next ten years


The 7 Deadly Sins of Advisor Marketing
by Martin R. Baird
Wow! What interesting days for the stock market! How are you going to help your clients? How are you going to help them through the bad days and the turbulent weeks and months ahead? It could be a wild ride; will your clients be ready?

Un-Bundle The System and Stay Focused
by Shane E. Westhoelter, RFC, LUTCF
Un-bundle the system may seem very logical and simple -- yet many seem to not be able to do this effectively. What does it mean to "Un-bundle the System"? It means to get focused on what you do best and delegate out the rest. Let's take a look at how this may work for the independent advisor in today's environment.